Real Estate Videographer Cost Per Month: What You Pay For vs Making Your Own Content

The quick answer

What a real estate videographer costs per month depends on your market, the scope of the work and how many videos you need, so there is no single number worth quoting here. Instead, this guide gives you a monthly cost worksheet and 6 questions to ask before you hire, so you can get real numbers from the people you talk to. A videographer is the right call for listing shoots, drone footage, brand films and a polished intro. For the weekly personal brand videos you post on social, AgntFlow turns your own phone clips into ready-to-post videos for Monthly $60, with a 14-day free trial.

What changes the monthly cost

This post is about monthly short-form content for your personal brand, not a one-time listing shoot. Rates vary a lot, and these are the things that move them:

• Your market. Rates differ from one market to the next.
• Scope. A single short video is a different job from a full brand film or a drone package.
• How many videos per month. Posting at least 3 times a week means a lot of finished videos, so volume matters.
• How it is billed. A monthly retainer and a fee for each project work differently.
• Extras. Travel, minimum bookings, revisions and rush fees can change the total.

A monthly cost worksheet

Ask for a written quote and fill in this worksheet for each videographer you talk to. Add up the lines for one month, then divide by your videos per month to get a cost per video you can compare.

To compare, take the monthly total and divide it by your videos per month. Do the same for every quote, so you are comparing the same thing.

6 questions to ask before you hire

1. How many finished videos do I get each month, and in what format? Ask for vertical videos made for Reels, TikTok and YouTube Shorts.
2. What does the price include? Shoot time, editing, captions, music and exports are not always bundled.
3. Are there minimum, travel or rush fees? Get them in writing before you book.
4. How many revisions are included, and what do extra ones cost?
5. Is it a retainer or per project, and how do I pause or cancel?
6. What is the turnaround, and who owns the raw footage and the finished files? Ask for the timeline in writing.

When a videographer is the right call

A videographer is a great fit for work that needs a professional's equipment, skills and eye:

• Listing shoots for a home you want to show at its best.
• Drone footage of a property or a neighborhood.
• Brand films that introduce you and your business.
• A polished intro video for your profile or website.

Listings and tours are part of a healthy content mix. They are one part of it, not the whole feed.

What AgntFlow covers

AgntFlow is a content creation and personal branding app for real estate agents, and it covers the weekly personal brand content that fills the rest of your feed. You film short clips on your phone, and the app writes the ideas, hooks, scripts, captions and hashtags and builds the finished video, personalized to your market, niche and audience, ready to post within seconds. It includes the Text Overlay Video Editor (5 to 20 second videos), the Talking Head Editor, the Home tour editor, Scripts with Dax, Record with Teleprompter and a Scheduler that reminds you when to post. The Scheduler does not post for you.

AgntFlow is Monthly $60 with a 14-day free trial. See the pricing section for the current plan. For a full walk-through of making your own videos, read how to make real estate videos without a videographer.

Want to see what weekly content from your own clips looks like? Start free trial and make your first video today.

Videographer vs. making your own content

This table compares how the two work, not how much they cost. For a videographer's price, use the worksheet above.

Use both

You do not have to choose one. A simple split works well for many agents: hire a videographer for the polished pieces, such as a listing shoot, drone footage, a brand film or an intro, and make your weekly personal brand videos yourself. Your own videos keep you posting at least 3 times a week, with market-first content first, then buyer and seller tips, then listings and tours. The videographer's work gives you a few standout pieces to mix in.

Gio, founder of AgntFlow, ran a social media management agency for realtors and saw that authentic, low production content made by the agent worked best. You can read more on the About page.

How to decide

1. Fill in the worksheet for one or two videographers and get a cost per video.
2. List the pieces you need that call for a professional: listing shoots, drone, a brand film, an intro.
3. For your weekly posts, start the free trial and see how many videos you can make from your own clips.
4. Keep whichever mix lets you post consistently. Results typically show in 60 to 90 days of consistent posting, and nothing is guaranteed.

Frequently asked questions