Short answer: the best video ideas for a new agent are the ones you can film today with no experience: an intro video, first-time buyer tips, myth busting, market Q&A, FAQ answers, local spots, a day in the life, and behind the scenes. Below are nine ideas grouped by format, each with a sample hook and what to say.
Every idea below can be filmed on a phone, with no prior video experience. They are grouped by format. Each one has a sample hook and a note on what to say. Swap in your own details and keep each video short.
Talking head videos
You speak to the camera. Prop your phone at eye level, face a window for light, and keep each video to one point. A teleprompter can help you stay on script.
1. Intro video
Hook: "Hi, I am [name], and I help people buy and sell in [city]."
What to say: Your name, your area, how long you have been in the business (or that you are new and why you started), and one thing a client can expect when they work with you. Close by inviting people to follow along.
2. First-time buyer tips
Hook: "Three things I would tell a first-time buyer before they start."
What to say: Share three practical steps from the process, such as finding an agent early or learning how the offer process works. Keep it general and refer people to a lender or attorney for anything financial or legal.
3. Myth busting
Hook: "Myth: you need a perfect house to start looking."
What to say: State the myth, say what is actually true in one or two sentences, and give one example from your experience.
4. Market Q&A
Hook: "You asked me about the market. Here is my honest answer."
What to say: Pick one question people ask you. Answer it plainly, say what you are noticing locally, and be clear when something depends on the situation. If you mention numbers, use a source you trust and name it.
5. FAQ answers
Hook: "The question I get asked most is..."
What to say: Give the question, answer it in under a minute, and say who to talk to for the parts you cannot answer. This is an easy series to repeat every week.
Text overlay videos
You film a few simple clips, and the message appears as on-screen text. These are good when you do not feel like being on camera. Keep the text short, and make the first line the hook.
6. Neighborhood and local spots
Hook (on screen): "My favorite coffee spot in [city]."
What to say or show: A few seconds of the place, plus one line on why you like it. Local restaurants, parks, shops, and farmers markets all work. Stick to your own opinion and what the place is like, and avoid describing who should or should not live somewhere.
7. Day in the life
Hook (on screen): "A day in the life of a new agent."
What to say or show: A handful of clips from your day, such as your morning routine, answering messages, or studying for a meeting, each with a one-line caption.
8. Behind the scenes
Hook (on screen): "What I do before a client meeting."
What to say or show: The prep you do, like reviewing notes or setting up your folder. This builds trust because people see how you work.
9. Quick myth or fact
Hook (on screen): "Myth or fact: you have to wait for spring."
What to say or show: Show the myth, then the fact, with two short lines of text. It is one of the fastest formats to make.
Picking your first five
Start with your intro, one first-time buyer video, one myth, one FAQ answer, and one local spot. That gives you a mix of talking head and text overlay and takes about one filming session. After that, repeat the formats that feel easiest. For help with opening lines, see our guide to reel hooks, or generate a few with the Free Hook Generator.
Tips for filming on a phone
- Film vertically and keep the camera at eye level.
- Face a window or other soft light, and clean your lens.
- Film in a quiet spot, since clear audio matters more than fancy video.
- Keep each video to one idea.
- If you are nervous, record a few takes and keep the best one.
You do not need a crew to do this. Our guide on making real estate videos without a videographer walks through the whole process.
Where AgntFlow fits
AgntFlow is an iOS app for real estate agents. Scripts with Dax, the AI scripting assistant, can draft hooks and scripts for the ideas above based on your market, niche, and tone. Record with Teleprompter helps you read to camera, the Talking Head Editor trims and polishes your clip, and the Text Overlay Video Editor creates 5 to 20 second videos with your message on screen. You still film your own clips.
Frequently asked questions
What video should a new real estate agent make first?
Start with an intro video: your name, your area, and one thing a client can expect from working with you. It needs no special equipment.
Do I need to be on camera to make real estate videos?
No. Text overlay videos let you film simple clips and put the message on screen, which works well if you are not comfortable talking to the camera yet.
How long should my videos be?
Keep them short and focused on one idea. A text overlay video can be as short as 5 to 20 seconds, and a talking head video should get to the point quickly.
What equipment do I need?
A phone is enough. Use good light, steady framing, and clear audio.
Can AgntFlow help me write these videos?
Yes. Scripts with Dax in the AgntFlow iOS app writes hooks, scripts, captions, and hashtags based on your market, niche, and tone. You film your own clips.